Should you use RateMyAgent or REA?
The best agencies use both. Cover the whole market and maximise your exposure.
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Maximise your brand exposure
2 platforms, 2 purposes. Reach both buyers and sellers.
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| Drives vendor traffic to your reviews and profile | |
| Automatically collect reviews for sales and property management | |
| Cross-post to Google reviews so you appear higher in search | |
| Automatically post to social media, Domain, OnTheHouse, AllHomes, REIWA, SoHo | |
| Agent and agency reputation advertising | |
| Drives traffic to your listings | |
| Manually request reviews for sales |
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| Manually post to social media |
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| Generates ‘buyer’ leads |
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| Listing advertising packages | |
Eyeballs matter. Where they land matters more.
The example below compares traffic to where an agents reviews can be seen.
The #1 place consumers look for agents? Google.
With RateMyAgent you not only get Google Reviews, you can also share your reviews to 90% of the locations on the first page of search.
This includes Facebook, Instagram, LinkedIn, Twitter, Domain, your own website, REIP, REIWA, All Homes, On The House and Soho.
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Company Name
Free
Last 12 months
Company Name
Enterprise
Next 12 months
Company Name, compare your results VS your potential
This is what your results could look like based on the average results of Pro and Enterprise subscribers.
Real example: Free vs Pro
Real results from two anonymised agents using the platform, one
on PRO and one not paying. Both operating in the same area.
Paid Subscription
last 12 months
from $199
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Free Subscription
last 12 months
$0
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Speak to an expert
Get in touch with a friendly team member to see how your agency can increase market share in your market and beyond.
Collect reviews on both platforms
How to maximise reviews without overwhelming your clients.
Home appraisal
Contract at sale
Property marked unconditional
Send client RMA review request
Review received and published on 10 locations
Wait one week
Send client REA review request
Review received on REA
Get recognised for great service and stand out
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Automated
social posting
FAQ
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Can REA reviews be imported into RateMyAgent?Absolutely, RateMyAgent allows any and all reviews to be imported, so you can centrally manage all your reviews from one place.
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Where can RateMyAgent reviews be shared to with a paid subscription?RateMyAgent reviews can be synced to Google Reviews, Google Posts, Domain.com.au, Facebook, Instagram, REIWA, your website, On the House, All Homes, Soho, LinkedIn and Twitter.
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Where are REA reviews visible?REA reviews are important, however they are only visible at the bottom of an agents profile and consumers cannot search by agent or agency name - limiting their exposure. While REA has high traffic to listings, the traffic to your profile (where your reviews are) is relatively low in comparison to the spread you can generate with RateMyAgents exposure locations.
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Which platform is best for collecting reviews?The best agents use a strategy to collect reviews everywhere, covering the whole market and not just part of it.
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What are some strategies to collect reviews on both RMA & REA?Best practice is to request a RateMyAgent review when a property is marked unconditional which will hit up to 14 different online locations. Let the dust settle for a week and then request an REA review. Spreading the requests out by one week will help you convert more reviews (as opposed to sending multiple links at once).
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Why are RateMyAgent reviews unique?Each review has its own landing page containing the property images, sold price, street address, bedrooms, bathrooms - which is all key info for consumers to make a proper comparison.
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Where can I collect rental reviews?RMA is the only real estate platform allowing you to collect property management reviews (available on Enterprise subscription). The only platform helping prospective landlords/tenants to research the market.
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What's the difference between REA awards and RateMyAgent awards?RateMyAgent Awards are the only awards that recognise the best agents based on client feedback as opposed to pure sales volume. Showcasing your expertise as recognised publicly by the market.
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How does RateMyAgent compare to REA in generating leads?Vendors research an agent across multiple sources including referrals, Google, socials etc. RateMyAgent reviews are present at every touch point, increasing conversion across all, while leads are often only attributed to the final place the enquiry comes from. RMA was influential in the agent selection of over 40k listings in the last financial year.